Your business is probably using digital advertising, but are you using it right? We’ll cover the importance of designing these ads for a specific goal to ultimately reduce your costs and increase the effectiveness of your advertisements!
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Having a social media policy helps employees have answers and resources to common questions that come up during the year. Social media policies are very important to establish guidelines and rules that promote consistency, privacy, and knowledge on social media.
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Developing a strong brand is all about consistency. Not just consistency in small aspects like how frequently you post to social media, but on a large scale in terms of the direction of the brand as a whole. One critical tool to help you and your team stay on the same page is a style guide.
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Facebook Ads vs Google Ads When your company is looking to invest in digital advertising these two top players often come up, but do you know which platform is best for your business? Facebook Ads and Google Ads may seem similar; however, their strengths are completely different. Today we’ll talk about their core purposes to…
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Managing your brand’s online reputation is more important than ever. Reviews, comments, and questions come from multiple platforms and can influence potential customers. Use these tips to effectively manage your online reputation.
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