Freelancer vs. In-House vs. Local Agency vs. National Agency — How do I choose?

Freelancer vs. In-House vs. Local Agency vs. National Agency — How do I choose?

Making the jump from handling your own marketing collateral, social media, website, and strategy to hiring somebody else can be intimidating. Many of the options may sound so similar to each other and the descriptions are filled with jargon. How do you pick? We’ve lined out some of the main pros and cons for the main options and hope this will make your choice easier!

3 Major Benefits of Strong Branding

3 Major Benefits of Strong Branding

Strong branding is one of the most important aspects of your business, regardless of its size. Having a well-defined brand is crucial to your company’s success. Good branding has a real impact on how people perceive your company, and in turn, affects your profits. If you’ve never thought about your brand as a whole, it’s time to come up with a plan!