Learn the basics of advertising, social media, websites, branding, and more!
When your company is looking to invest in digital advertising these two top players often come up, but do you know which platform is best for your business? Facebook Ads and Google Ads may seem similar; however, their strengths are completely different. Today we’ll...
Managing your brand’s online reputation is more important than ever. Reviews, comments, and questions come from multiple platforms and can influence potential customers. Use these tips to effectively manage your online reputation.
Social media influencers have become an effective and affordable way to get your product in front of a new audience. However, there are a few pitfalls to be aware of with this fast-growing advertising method.
If you regularly pull stock photos directly off Google Images, you may be surprised to learn that most images are copyrighted. We explain the legality of taking images, potential consequences, and how to find free images.
Any designs associated with your brand affect your brand’s perception. Watch out for some common design errors that subconsciously influence your customer’s opinion.
If you’re unfamiliar with hashtags, we have a basic guide to explain their purpose and when you should use them on your social media.