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3 Major Benefits of Strong Branding

Business, Graphic DesignBy Marketing Stable TeamSeptember 29, 2020

Strong branding is one of the most important aspects of your business, regardless of its size. Having a well-defined brand is crucial to your company’s success. Good branding has a real impact on how people perceive your company, and in turn, affects your profits. If you’ve never thought about your brand as a whole, it’s time to come up with a plan!

Filetypes 101 — Understanding and organizing your brand’s creative files

Business, Graphic DesignBy Marketing Stable TeamAugust 25, 2020

When you get a branding package from a designer, it’s common to get the same logo in multiple different filetypes. But couldn’t just 1 file work? The short answer is no, every filetype serves a different purpose! Use this quick guide to figure out what to use and where.

Why You Need A Style Guide

Graphic DesignBy Marketing Stable TeamJuly 31, 2019

Developing a strong brand is all about consistency. Not just consistency in small aspects like how frequently you post to social media, but on a large scale in terms of the direction of the brand as a whole. One critical tool to help you and your team stay on the same page is a style guide.

Why You Can’t Use Google Images for Your Content

Graphic Design, Social MediaBy Marketing Stable TeamApril 24, 2019

If you regularly pull stock photos directly off Google Images, you may be surprised to learn that most images are copyrighted. We explain the legality of taking images, potential consequences, and how to find free images.

3 Design Errors That Negatively Impact Your Brand’s Perception

Graphic Design, Social MediaBy Marketing Stable TeamApril 5, 2019

Any designs associated with your brand affect your brand’s perception. Watch out for some common design errors that subconsciously influence your customer’s opinion.

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