A fun and approachable logo and podcast cover for Walk the Talk America
The final result is a logo and podcast cover that is friendly and approachable. We used the existing WTTA green and a new navy color to distinguish the podcast from WTTA’s other offerings. The ampersand in the title matches the mental health awareness ribbon in WTTA’s core logo, but is folded into an “&” shape.
For the podcast cover art, we used vector illustrations of the podcast hosts. This helps make the podcast more approachable for a new audience by showing the faces behind the podcast.