Check out this great blog post on HeyOrca about social media marketing, coming directly from social media marketers. The advice is good for anyone just getting started out in social media marketing, and even for experienced people!
Plus, take the advice of Marketing Stable’s Kevin Berry below —
Unlock meaningful engagement and trust by making your audience the hero, not your brand.
You’re a business owner, wanting to expand your social media marketing. And with so many platforms out there, it’s easy to feel overwhelmed. Should you focus on TikTok, Instagram, Facebook, LinkedIn, or YouTube? The answer isn’t just where your audience is, it’s where your strengths shine.
Every time you open a social media app, you see a personalized feed curated just for you. But have you ever wondered why you’re seeing those specific posts, and not others? The answer lies in the algorithm.