Starting Social Media Marketing

Starting Social Media Marketing

You’ve heard all the buzz, seen the benefits, and you’re ready to jump in… but how does a business start social media marketing? We outline the questions to ask yourself and a guide to successfully starting or revamping a social media account for your business.

SEO Simplified

SEO Simplified

What is SEO? Search Engine Optimization (SEO) decides the order that websites appear in a search result for any given term. The higher up your website ranks, the more likely people are to click it. To simplify SEO, say you and your competitors each have a jar of marbles. The jar with the most marbles has the best SEO and will appear first on relevant searches.

Give Advice for Free

Give Advice for Free

You should be giving out professional advice for free. To many professionals, this statement does not make sense at the surface, but it is one of the strongest tools for marketing your business. This is a form of marketing called content marketing – a strategy many businesses use to reach their customers more effectively.